A Complete Toolkit for Backlink Analytics

Boost your SEO with the fastest and largest backlink database ever built
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You’ll Also Get These
Additional Tools for Free

Backlink Audit

Audit the health of your backlink profile. Get actionable insights on how to improve it, remove or disavow suspicious links, monitor changes, and secure your link-building efforts

Link Building Tool

Collect prospects that could place a link to your site, reach out to them in semi-auto mode from a built-in interface, and monitor the status of your requests

Backlink Gap

Compare the similarities and differences between backlink profiles of up to 5 domains side by side

Research to Gain
Consistent Links

# 1 Analyze competitors

  • Discover your top competitors by seeing domains you share the most common backlinks with
  • Assess your competitors’ backlink profile size and see their built and lost links for a specific time period
  • Find your untapped and missing opportunities based on your top competitors’ links
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# 2 Find opportunities

  • See your competitors’ referring domains and IPs to discover their most important partners you can try to get links from
  • Check your competitors’ content that got the most backlinks and consider covering these topics on your site
  • Study your own links and add suspicious ones to a disavow list that can be sent to Google with a request to remove your site’s associations with these backlinks
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# 3 Go deeper

  • Combine multiple advanced filters at once to get granular data on specific backlinks and save your time
  • Analyze backlinks’ anchor texts to see the topics associated with these links and identify if there were any marketing/PR campaigns
  • Export discovered data to XSLX, CSV or PDF
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Research your competitors’ domains to spot their top performing keywords, estimated traffic, advertising, and backlinks.

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Benefit From
the Advanced Features

See the backlinks

of a domain, subdomain, or URL that were found by Semrush crawler within an hour

See IP, TLD,

and location distribution

Sort backlinks by type:

text/image/form/frame, or follow/nofollow/sitewide

Build custom
PDF reports

with over 20 widgets: new/lost links, backlink types, totals, and more

schedule, brand

or white-label your
professional reports

Backlinks Made Easy With Semrush

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