A Complete Toolkit for Backlink Analytics

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Backlink Audit

Audit your backlinks, analyze the toxic signals, send emails to site owners and remove harmful links that may cause a penalty from search engines

Link Building Tool

Collect prospects that could place a link to your site, reach out to them in semi-auto mode from a built-in interface, and monitor the status of your requests

Backlink Gap

Compare the similarities and differences between backlink profiles of up to 5 domains side by side

Research to Gain
Consistent Links

# 1 Analyze competitors

  • Discover your top competitors by seeing domains you share the most common backlinks with
  • Assess your competitors’ backlink profile size and see their built and lost links for a specific time period
  • Find your untapped and missing opportunities based on your top competitors’ links
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# 2 Find opportunities

  • See your competitors’ referring domains and IPs to discover their most important partners you can try to get links from
  • Check your competitors’ content that got the most backlinks and consider covering these topics on your site
  • Study your own links and add suspicious ones to a disavow list that can be sent to Google with a request to remove your site’s associations with these backlinks
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# 3 Go deeper

  • Combine multiple advanced filters at once to get granular data on specific backlinks and save your time
  • Analyze backlinks’ anchor texts to see the topics associated with these links and identify if there were any marketing/PR campaigns
  • Export discovered data to XSLX, CSV or PDF
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Research your competitors’ domains to spot their top performing keywords, estimated traffic, advertising, and backlinks.

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Benefit From
the Advanced Features

See the backlinks

of a domain, subdomain, or URL that were found by Semrush crawler within an hour

See IP, TLD,

and location distribution

Sort backlinks by type:

text/image/form/frame, or follow/nofollow/sitewide

Build custom
PDF reports

with over 20 widgets: new/lost links, backlink types, totals, and more

Email,
schedule, brand

or white-label your
professional reports

Backlinks Made Easy With Semrush—
Free for All Until 2022

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